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Valentine’s day, culture and commercialisation February 14, 2008

Posted by bdoza in BANGLADESH, Culture.

Valentine’s day is observed in the memory of Valentine, a priest who lost his life during the reign of Roman Emperor, 2rd Claudisius in promoting love in contrast to the contemporary trend. The Day is symbolized to express the love in more expressive way.

It is in contrast to the culture in Bangladesh where the expression of love is more subdued and in no way eventful. We also stress more value on the persistence of love throughout life than on the expression of love on a single day.

Bangladesh acquainted with the valentine culture not long ago. It was virtually promoted by Shafique Rahman, editor of Zai Zai Din in 90’s. He had long exposure to western culture during his career in the media in UK. He started to publish special issues of his journal on Valentine’s Day with full of stories.

Bashanta utshav (Spring festival) which falls on 13th February is more akin to the culture of Bangladesh. The day is cerebrated on the first day of Spring in a colorful way with songs and dances to express happiness on the coming of spring. .

In Bangladesh, the Valentine’s Day has got more universal form of love- love for all, encompassing affection to children to respect for the elders. Most of the people ,young and old, when asked , will give you that impression of universal love.

Valentine’s day is also promoted more for commercial purposes than for culture.

Valentine’s day is focused more in the media and different entertainment programs are shown for the nostalgic viewers of the drawing rooms of the upper and middle class people.

It has little association with the common people –who have no luxury to make the day especial.

An ordinary citizen




1. happy valentines day - January 24, 2016

Asking questions are really nice thing if you are not understanding anything
fully, but this article gives good understanding even.

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