Deshi Dosh- promoting the local fabrics and products September 9, 2010Posted by bdoza in BANGLADESH, Culture.
Tags: Deshi Dosh
Deshi Dosh the very name attracts me much. I could understood from the name that it’s a combined effort of 10 local companies to promote the local culture in cloths and fashion. This Deshi Dosh are Deshal, Nipun, Angans, Prortana, Bibiana, Sadakalo, Nagardola, Rang, Banglar Mela and Kay Craft.
When I made a visit to their stalls at Ctg I was pleased with design and decorations of the stalls. Modern materials and technologies are used to build the physical structures. Each stall is unique in its decoration , still maintains a harmony with others.
Each stall is displayed with their own products- unique in their design and supplementing each other.
I was most impressed by Sada Kalo- by their ideas and beautiful play of only of two colours.
In addition to the dresses, one stall has the display of beautiful toys for children and Prabartana has a rack full of books on local issues.
Deshi Dosh is a collective endevour of ten local design houses to promote local fabrics and design.The move will protect from Indian invasion of our market.
Our weavers will also be benefited from the connection with these local design houses.
Deshi Dosh has started from Dhaka, the first site being at the Bashundhara City Mall, then it opens it second site at Hoten Sheraton, now it is at Chittagong.
Hope that it will gradually spread to other cities and outside the country and would be a brand name to represent Bangladeshi fabrics and dresses.
An ordinary citizen